Microcopies: What is it?

Microcopies are small but direct snippets of text which are strategically placed through user interfaces, websites, mobile apps and physical products.

Purpose

Their main purpose is to fuel a better user experience by delivering clear and meaningful information to users in concise way.
Microcopies aim to, guide users, provide instructions, prompt their next action and based on their action give feedback back to user.

Despite their small size, microcopies play a crucial role in shaping user interaction, perception, and overall satisfaction with a product or service.

What does it look like?

These copies appear as button labels, error messages, tooltips, onboarding instructions, confirmation messages, or any other text element within a digital platform. (including this text as well)

They are crafted with precision, aiming to be informative, engaging, and aligned with the brand's tone and purpose.
Effective microcopies can guide users smoothly through a process, alleviate confusion, encourage action, and ultimately contribute to a positive user experience.

Microcopies: What is it?

Microcopies are small but direct snippets of text which are strategically placed through user interfaces, websites, mobile apps and physical products.

Purpose

Their main purpose is to fuel a better user experience by delivering clear and meaningful information to users in concise way.
Microcopies aim to, guide users, provide instructions, prompt their next action and based on their action give feedback back to user.

Despite their small size, microcopies play a crucial role in shaping user interaction, perception, and overall satisfaction with a product or service.

Shape & Form

These copies appear as button labels, error messages, tooltips, onboarding instructions, confirmation messages, or any other text element within a digital platform.

They are crafted with precision, aiming to be informative, engaging, and aligned with the brand's tone and purpose.
Effective microcopies can guide users smoothly through a process, alleviate confusion, encourage action, and ultimately contribute to a positive user experience.

About Microcopy Archive

This free ultimate design writing reference tool is specifically built for Product Designer, UI/UX Designers, Copywriters.

It is an open-source database which contains snapshots from products from a variety of genres and platforms and how they are using microcopies in various contexts.
To make it truly community-owned, it also hosts collection of interesting design copies shared by various users, which you can use in your own projects.
You can filter copies based on various categories and see what makes sense to you.

Best of all the whole archive is regularly updated with newer products and is completely free and is devoid of advertisements, popups and other modern web bloat.

Success
Heading
Promotion
Information
Help
Instruction
CTA
Confirmation
Error
Alert

Showing 02 Copies

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Transform Your Technology: Experience the Next Level of IT Solutions

Information

/

Imported item 57

Network timeout. ⌛ Retry or check your network settings.

Error

/

Generic - Error

But Wait… There’s More!

Heading

/

Imported item 39

Confirmed! Your account has been successfully upgraded to a premium membership. Enjoy exclusive benefits and privileges.

Confirmation

/

e-Sports - Confirmation

Upgrade your gaming arsenal! Shop now for the latest gaming gear and accessories to level up your gameplay.

CTA

/

e-Sports - CTA

Double XP weekend is live! 🌆 Time to grind and level up! 🔝

Alert

/

Generic - Alert

Mission complete! 🚁 You're a hero.

Success

/

Generic - Success

Oops! It looks like we can't proceed without proper authorization. Please make sure you have the necessary permissions and try again.

Error

/

Imported item 118

Time for a gaming spree! Enjoy discounts on select items. 💸

Promotion

/

Generic - Promotion

Success! 🎉 You've completed the quest.

Success

/

Generic - Success

Well played! 🙌 You've outsmarted your opponents.

Success

/

Generic - Success

Success! Your tournament registration has been confirmed. Get ready to show off your gaming skills!

Confirmation

/

e-Sports - Confirmation

Enhance Your Gaming Experience with Our Wide Selection of High-Quality PC and Console Games

Information

/

Imported item 171

Ready to level up your gaming experience? Register for our exclusive gaming community and unlock a world of opportunities.

CTA

/

e-Sports - CTA

The username and password don’t match.

Error

/

Imported item 163

Don't miss out on the future of digital engagement. Our Metaverse solutions offer a seamless, immersive experience for your customers

Promotion

/

Social Media - Promotion Prompt

Alert: The system has detected a potential security threat. Please update your password.

Alert

/

Imported item 198

This e-mail is already connected to an account. Try logging in

Error

/

Imported item 3

Error: Something went unexpectedly. Please refresh to continue

Error

/

Generic Error

New password cannot be the same as the previous one. Please try with a different password

Alert

/

Imported item 2

Legendary moment! 🌠 You've made history.

Success

/

Generic - Success

Elevate your gaming experience with our premium subscriptions. 💎

Promotion

/

Generic - Promotion

Unfortunately it's us, we are unable to recover your last session!

Alert

/

Imported item 210

This is not what we intended or expected. So can we take a step back and try again?

Error

/

Imported item 86

Error: Something went unexpectedly. Please refresh to continue

Error

/

Generic - Error

Get alerts: Receive alerts when you're nearing your spending limits or when you've made a large purchase.

Promotion

/

Generic - Promotion

Great news! Your score has been submitted successfully. Keep up the good work and aim for the top of the leaderboard!

Success

/

e-Sports - Success

Level up achieved! 🚀 Your skills are unmatched.

Success

/

Generic - Success

Success story! 📖 Share your achievements.

Success

/

Generic - Success

Tough day at work? Let us take care of your sports updates! All of the sports essentials a grownup needs to keep their support is just a click away.

Promotion

/

Imported item 168

Your credit card has expired. Please update your card information with your bank and try again.

Alert

/

Generic - Alert

For some reason, we couldn't load 😓

Error

/

Imported item 81

Warning: Your account has been flagged for suspicious activity. Please contact our support team for further assistance.

Alert

/

e-Sports - Alert

Play Anytime, Anywhere 🌐

Heading

/

Generic - Heading

Your payment has been processed. Thank you for choosing us as your gym.

Confirmation

/

Health Sector - Confirmation Microcopy

Welcome 👋 Enter your email to continue.

Heading

/

Imported item 75

Please consult with a healthcare professional before starting any new exercise program.

Alert

/

Health Sector - Alert Microcopy

High score alert! 📈 You're setting records.

Success

/

Generic - Success

Looks like we hit a roadblock. The page you are trying to access can't be found.

Alert

/

Imported item 47

Ready to win big? Participate in our gaming tournaments. 🏅

Promotion

/

Generic - Promotion

404 Error: Page Not Found. It looks like the page you're trying to reach is no longer here or never existed in the first place. Try using the navigation or search bar to find what you're looking for.

Alert

/

Imported item 135

Unlock Rare In-Game Items 💎

Heading

/

Generic - Heading

Bravo! Your subscription has been successfully renewed and your access has been restored.

Success

/

Imported item 149

Your details should include your exact name.

Error

/

Imported item 32

Play, Win, Repeat 🔄

Heading

/

Generic - Heading

See all the latest buildups, match recaps, and live match analysis from our experts. All of this, just a click away.

Alert

/

Imported item 13

The event you are trying to access is already completed

Success

/

Imported item 38

Error 404: Game not found. 🎮 Please double-check the game name and try again.

Error

/

Generic - Error

Alert: New skins available 🎨 – personalize your gaming experience! 🧑‍🎨

Alert

/

Generic - Alert

Flight to Delhi has been cancelled Due to the bad weather, your next flight has been cancelled. You can opt for another flight, if available.

Alert

/

Imported item 138

Error: Incompatible device. 📱 Check system requirements and hardware.

Error

/

Generic - Error

Fantastic! You have successfully unlocked a new achievement. Keep pushing your limits and unlocking more milestones!

Success

/

e-Sports - Success

The link is already expired. Please request a new one to continue

Error

/

Imported item 66

Ready to take your business to the next level? Our Metaverse solutions offer a cutting-edge approach to digital engagement. Let us help you stand out.

Promotion

/

Social Media - Promotion Prompt

Your membership has been successfully upgraded. Enjoy your access to premium amenities.

Confirmation

/

Health Sector - Confirmation Microcopy

Fret not! We gotchu! All the latest development in FIFA Worldcup 2022 is just a click away!

Promotion

/

Imported item 31

Passwords must contain at least eight characters, including at least 1 letter and 1 number.

Information

/

Imported item 254

Whoops! That’s not right! 👀 This is not what we intended or expected. So can we take a step back and try again?

Alert

/

Imported item 142

Hmm, looks like we typed someone else's E-mail ID...

Error

/

Imported item 76

Nourish Your Body, Fuel Your Mind: Discover the Power of Healthy Eating

Information

/

Imported item 211

Get Ready for Epic Battles ⚔️

Heading

/

Generic - Heading

Transaction successful. Your funds have been transferred.

Success

/

Generic - Success

Step into the future with our Metaverse solutions. Learn how we can help your business thrive in the digital world.

Promotion

/

Social Media - Promotion Prompt

This action will take you to a different application. Would you like to continue with the action?

Alert

/

Generic - Alert

Stay connected with fellow gamers 🎮 – join our community chat! 💬

Alert

/

Generic - Alert

Your personal training session has been scheduled. Our trainer will be in touch to confirm details.

Confirmation

/

Health Sector - Confirmation Microcopy

Ready for a challenge? Check out our latest tournament 🏆 details.

Alert

/

Generic - Alert

Error: In-app purchase unavailable at the moment. 💸

Error

/

Generic - Error

Information provided on this section will not be saved if you navigate back without saving. Do you still want to continue?

Error

/

Generic - Error

You can either view active events, or get started with a new event

Information

/

Generic - Information

You don’t have authority to access this task type

Alert

/

Generic - Alert

Nothing to see! You can reset the applied filters or add new tasks to get started

Alert

/

Generic - Alert

Avoid unnecessary lines! And let us help you deliver groceries to you! Directly!

Alert

/

Imported item 99

Masterful move! 🤩 Your strategy paid off.

Success

/

Generic - Success

Streamline Your Business Operations: Empower Your Technology with Cutting-Edge Solutions

Heading

/

Imported item 217

Dive into Action-Packed Adventures 🌴

Heading

/

Generic - Heading

Stay in the loop with our gaming news and updates. 📰

Promotion

/

Generic - Promotion

Please add and define atleast one task to continue

Error

/

Imported item 221

The username and password don’t match.

Alert

/

Imported item 4

Please enter a valid name details to continue

Error

/

Imported item 36

Look out for an e-mail from us with instructions on how to reset your password!

Alert

/

Imported item 186

Error 404! Last session not found! Due to technical issues, we are unable to resume where you were. But we do autosave, so that's something?

Alert

/

Imported item 170

Awesome! You have successfully joined the match. Prepare to battle it out and show your gaming prowess!

Success

/

e-Sports - Success

IT'S THE END OF THE WORLD....well perhaps not, just an incorrect E-mail ID.

Error

/

Imported item 62

Take a virtual tour of our facility to see our state-of-the-art equipment and amenities.

Instructional

/

Health Sector - Instructional Microcopy

Outstanding performance! 💪 You're a gaming legend.

Success

/

Generic - Success

Something unexpected happened! But let's go back to where we were?

Information

/

Imported item 54

E-mail is invalid, make sure it is in correct format

Error

/

Imported item 153

Payment declined. 💳 Please use a different payment method.

Error

/

Generic - Error

Get the Latest Gaming News 📰

Heading

/

Generic - Heading

Create from scratch! Build a custom event based on your use-case

Information

/

Generic - Information

Schedule Task! Please select the task type and schedule/align assessors with candidates mentioned below

Information

/

Generic - Information

Fantastic! Your reservation has been confirmed and your tickets have been issued.

Success

/

Imported item 133

Alert: Server maintenance scheduled for tomorrow. Expect brief downtime during the maintenance window. Thank you for your understanding.

Alert

/

e-Sports - Alert

Great! Your profile has been created.

Success

/

Imported item 87

Excellent work! Your file has been uploaded and is ready for sharing.

Success

/

Imported item 238

Congratulations! Your payment has been successfully processed. You are now officially registered for the tournament.

Confirmation

/

e-Sports - Confirmation

Show off your gaming prowess - share your achievements. 🏆

Promotion

/

Generic - Promotion

Start by adding tasks! You can add multiple tasks by selecting from the Task Library

Information

/

Generic - Information

Error: Authentication timeout. ⌛ Re-login to continue.

Error

/

Generic - Error

Microcopies: How to write

In this section, I am gonna share some quick tips, exercises to undertake and ofcourse, some great copywriters and products with better microcopies to follow for inspirations.

Quick Tips

Microcopies are important in any type of product. But writing these small & direct snippets of text requires certain steps to follow.
Here I have shared few tips that allowed me to write better copies for the products that I've designed.

Be Consistent

Maintain a consistent tone and style across all microcopies for coherence and brand recognition.

A/B Testing

Experiment with different wording or phrasing to identify what resonates best with your audience.

Optimize for Mobile

Given limited space on mobile screens, ensure your microcopy is concise and impactful, yet informative.

Use Action-Oriented Language

Encourage users to take action with verbs that prompt them to engage (e.g., "Discover," "Get Started," "Learn More").

Empathy and Tone

Infuse empathy into your microcopies, showing understanding and support for users' challenges or needs. Tone should match the brand voice.

Anticipate User Questions

Address potential concerns or questions users might have proactively in your microcopy.

Review and Refine

Regularly review and refine your microcopies based on user feedback and analytics to improve their effectiveness.

Highlight Benefits

Focus on how your product or service solves a problem or fulfills a need for the user.

CTAs (Calls to Action)

Ensure your CTAs are clear, concise, and compelling, prompting users to take the desired action.

Create Urgency (when appropriate)

Use phrases like "Limited time offer" or "Act now" to prompt immediate action without being overly pushy.

Know Your Audience

Understand who you're writing for; tailor your microcopy to their needs, tone, and preferences.

Remove Friction

Simplify the language and eliminate jargon or unnecessary words that could confuse or deter users.

Test and Iterate

Continuously test different versions of microcopy to see what resonates best with your audience.

Contextual Relevance

Ensure your microcopy aligns with the user's current context or stage in their journey to make it more impactful.

Clarity is Key

Keep it concise and crystal clear. Use simple language that's easily understood.

Accessibility

Make sure your microcopy is accessible to everyone, considering different reading levels and potential language barriers.

Emphasize Value

Communicate the value proposition succinctly. Highlight what makes your product or service unique.

Error Messages Matter

Craft helpful and empathetic error messages that guide users on how to fix the issue or provide clear next steps.

Personalization

Tailor microcopies where possible to reflect the user's preferences or past interactions to enhance engagement.

Visual Hierarchy

Use formatting techniques like bolding, bullet points, or color to draw attention to crucial information.

Tools to use

Important tools every aspiring copywriter needs to know to start writing micorcopies

Pen/Pencil

Empathy

Cultural Sensitivity

Figma

Top Copywriters to follow

Important tools every aspiring copywriter needs to know to start writing micorcopies

Yuval Keshtcher

Creator / UX Writing Hub

Madhumay Sinha

Gojek
About Microcopy Archive

This free ultimate design writing reference tool is specifically built for Product Designer, UI/UX Designers, Copywriters.
It is an open-source database which contains snapshots from products from a variety of genres and platforms and how they are using microcopies in various contexts.

To make it truly community-owned, it also hosts collection of interesting design copies shared by various users, which you can use in your own projects.
You can filter copies based on various categories and see what makes sense to you.

Best of all the whole archive is regularly updated with newer products and is completely free and is devoid of advertisements, popups and other modern web bloat.

Got something to contribute?

Used some product lately with interesting design copies or, have you written any interesting copies to be shared with our community.
Use the button on right to contribute and help me build this archive.

Hey! Wanna something cool?
Microcopy Creator
/ Powered by GPT
Hello!
I am Micro, an expert that helps you to generate microcopies.
So what you’re looking for?
Select Categories for your Microcopies!
Alert
Awesome!
So, how many microcopies you want me to create?
1
Please wait, while I do my magic...
Do you want to retry now?
🎉
Message goes here!
Oops! Something went wrong while submitting the form.